Cookie Policy
Welcome to the Brave Bison cookie policy.
Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site.
A cookie is a small text file that we store on your browser. These files make our website work more efficiently.
We use the following cookies:
Necessary cookies. These are cookies that are required for the operation of our website. These essential cookies are always enabled because our website won’t work properly without them.
Preference cookies. These cookies are used to recognise you when you return to our website and allow the website to remember the user’s site preferences and choices they make on the site including username, region, and language. These cookies are anonymous and do not track browsing activity across other websites.
Statistical cookies. These cookies allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works.
Marketing cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests.
The law states that we can store cookies on your device if they are strictly necessary for the operation of the website. For all other types of cookies we need your permission.
You can find more information about the individual cookies we use and the purposes for which we use them in the table below:
Necessary Cookies
Cookie Title
Cookie Consent
Provider
Purpose
Stores the user's cookie consent state for the current domain
Expiry
1 year
1.gif
Used to count the number of sessions to the website, necessary for optimising CMP product delivery
End of browser session
XSRF-TOKEN
Ensures visitor browsing-security by preventing cross-site request forgery.
5 days
bscookie
Used to identify the visitor through an application. This allows the visitor to login to a website through their LinkedIn application for example.
1 year
AI_buffer
Used in context with the "AI_sentBuffer" in order to limit the number of data-server-updates (Azure). This synergy also allows the website to detect any duplicate data-server-updates.
End of browser session
AI_sentBuffer
Used in context with the "AI_buffer" in order to limit the number of data-server-updates (Azure). This synergy also allows the website to detect any duplicate data-server-updates.
End of browser session
Statistical Cookies
Cookie Title
Provider
Purpose
Expiry
_ga
Registers a unique ID that is used to generate statistical data on how the visitor uses the website.
2 years
_ga_#
Used by Google Analytics to collect data on the number of times a user has visited the website as well as dates for the first and most recent visit.
2 years
_gid
Registers a unique ID that is used to generate statistical data on how the visitor uses the website.
1 day
td
Registers statistical data on users' behaviour on the website. Used for internal analytics by the website operator.
End of browser session
aka_debug
Used by Vimeo to track usage of their embedded video player.
End of browser session
__hssrc
Used to recognise the visitor's browser upon reentry on the website.
End of browser session
__hstc
Sets a unique ID for the session. This allows the website to obtain data on visitor behaviour for statistical purposes.
180 days
hubspotutk
Sets a unique ID for the session. This allows the website to obtain data on visitor behaviour for statistical purposes.
180 days
AnalyticsSyncHistory
Used in connection with data-synchronization with third-party analysis service.
30 days
ai_user
Used by Microsoft Application Insights software to collect statistical usage and telemetry information. The cookie stores a unique identifier to recognise users on returning visits over time.
1 year
vuid
Collects data on the user's visits to the website, such as which pages have been read.
2 years
Marketing Cookies
Cookie Title
Provider
Purpose
Expiry
_gcl_au
Used by Google AdSense for experimenting with advertisement efficiency across websites using their services
3 months
pagead/landing
Collects data on visitor behaviour from multiple websites, in order to present more relevant advertisement - This also allows the website to limit the number of times that they are shown the same advertisement.
End of browser session
collect
Used to send data to Google Analytics about the visitor's device and behaviour. Tracks the visitor across devices and marketing channels.
End of browser session
pagead/1p-user-list/#
Tracks if the user has shown interest in specific products or events across multiple websites and detects how the user navigates between sites. This is used for measurement of advertisement efforts and facilitates payment of referral-fees between websites.
End of browser session
li_sugr
Collects data on user behaviour and interaction in order to optimise the website and make advertisement on the website more relevant.
3 months
UserMatchHistory
Ensures visitor browsing-security by preventing cross-site request forgery. This cookie is essential for the security of the website and visitor.
30 days
Except for necessary cookies, all cookies will expire after their expiry date included in the tables above.
Disabling Cookies
You can change your cookie preferences at any time by clicking on the cookie icon and adjusting the available sliders according to your preference.
You can also stop most cookies being used on your device by adjusting the setting on your browser. To find out more about cookies, including how to see what cookies have been set, visit www.aboutcookies.org or www.allaboutcookies.org. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our website.